Franchise Brands / Owners
Local marketing has never been easier. Let LiveRetail do all the heavy lifting while you sit back and watch the new traffic walk in the door to your retail location and the incremental sales. Franchisees operate in their local market and need the freedom to connect to their communities through social media. LiveRetail gives franchisees the tools they need to localize, customize, and personalize their marketing materials. And Franchisors can have the peace of mind their brand is protected since their brand guidelines are built-in LiveRetail.
Restaurant & Food Service
Quick-service restaurants (QSR) marketing relies on running a high volume of unique campaigns on a regular cadence (weekly / bi-weekly). All these campaigns need their own unique content and look and feel. Adding in localization, audience-based messaging, location, and audience-based targeting are all key ingredients to success. QSR should always have multiple campaign strategies which include:
The local restaurants need a way to drive traffic and orders through creative that is on-brand and on message. This is where LiveRetail can help automate the production of your creative to support weekly offers and promotions, new product launches, loyalty marketing, and digital orders acquisition through your website or app. Normally the number of creative outputs required to execute this strategy would be daunting. However, with our technology the volume of creative templates needed for unique campaigns is easily managed with LiveRetail’s creative matrix. LiveRetail provides no centralized platform for all your creative production, campaign management and campaign analytics.
Automotive
72% of Americans use at least one form of social media which means your prospective car buyers are on social media and your dealership should be too. A few things to consider:
Staying off the manufacturer’s naughty list can be a challenge with all the brand and compliance standards set by the manufacturer while attempting to create and maintain your own dealership’s visual identity. This challenge becomes exponentially more difficult when a dealership carries multiple brands and has multiple locations. And we all know that if you fail to follow the manufacturer’s guidelines that could translate into loss of co-op marketing dollars available from the manufacturer. And no one wants to miss out on free marketing dollars!
The good news is LiveRetail already has each major automotive brands standards preloaded in our platform and our pre-built posts/ads balance the brand standards of the manufacturer with your own local visual identity. Each ad is hyper-localized while the car and it’s features along with any special incentives available either through the manufacturer or the dealership.
Spirit, Wine & Beer
Whether you are a manufacturer of a specific brand(s), the distributor responsible for getting the products to the retailer, or the bottle shop owner, LiveRetail can help create the local market presence that will drive awareness, traffic and sales.
The local restaurants need a way to drive traffic and orders through creative that is on-brand and on message. This is where LiveRetail can help automate the production of your creative to support weekly offers and promotions, new product launches, loyalty marketing, and digital orders acquisition through your website or app. Normally the number of creative outputs required to execute this strategy would be daunting. However, with our technology the volume of creative templates needed for unique campaigns is easily managed with LiveRetail’s creative matrix. LiveRetail provides no centralized platform for all your creative production, campaign management and campaign analytics.
Real Estate
Real Estate Agents and Brokers are always on the go showing properties, meeting with client and prospective clients. They have very little time to focus on marketing which is why LiveRetail proactively pre-builds marketing assets that agents can edit if needed. This approach saves agents and brokers a significant amount of time allowing them to focus on selling the property. The LiveRetail solution provides both agents and brokers an automated marketing platform to support the complete lifecycle of a new listing.
In addition to supporting the sale of properties LiveRetail can also be leveraged to supportother important activities:
Financial Services & Insurance
There is nothing simple when it comes to supporting social media / digital advertising for a group of Mortgage Loan Officer, Financial Advisors, Wealth Management Advisors, Insurance Agents or hundreds of brick and mortar locations around the country. It goes without saying that everything must be brand compliant, but most importantly everything must be regulatory compliant. As we all know, it’s not uncommon to have a rebel producer that goes off on their own and creates their own marketing materials which break many brand rules. But, what is even more scary is they create significant liability for your company based on the regulatory rules they have side stepped.
Secure your producers’ personal brands in the digital world with automated compliant ads generated by LiveRetail. Our technology can help mitigate your risk while providing localized social media and digital content to your different respective producers on the front line. All content generated through LiveRetail would be on-brand and compliant. Everything is pre-built and personalized for the producer. You decide what can and can not be tweaked. When in doubt we also can support an internal review and approval workflow as a safeguard. You are always in control of what is being used by your client facing teams. By providing easy to use tools like LiveRetail associates would never need to go rogue again creating their own marketing materials outside your process. Now is the time to empower your producers to safely use the new social media and digital capabilities available in LiveRetail.
Consumer Product Goods / Retail
To drive local sales required local advertising being customized and executed at the local store level. These localized campaigns typically receive up to a 300% increase in performance over a traditional national campaign. By associating your brand with a local retail store location you are increasing the relevance of your add which translated to higher interaction rates and lower CPM and CPC costs. This allow you to maximize your ROAS which makes everyone happy.
LiveRetail does all the heavy lifting using servers to insure your campaigns are on brand, building 1000’s of localized ads in minutes minutes which allows you to go to market quicker. And LiveRetail is also integrated with most major social media platforms which even streamlines the process more.